Here’s What Popular Brands Are Doing ‘For the Throne’

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In celebration of the final season of Game of Thrones, fans, celebrities and some of the most recognizable brands in the realm showed what they would do #ForTheThrone. Here’s a roundup of some of the brands that raised their banners for GoT.

IT’S ALL BEEN FOR ONE THING

Twitter

Conversation around the epic final season started on Twitter with the release of posters featuring some of the show’s most iconic moments. Fans and celebrities pledged their allegiance and kicked off a pre-Season 8 binge and #FortheThrone.

Music Is Coming

It’s no secret the creators of Game of Thrones love a good musician cameo, but this time the artists are front and center which an album of GoT-inspired tracks from SZA, The Weeknd, The Lumineers, Travis Scott and more.

LET THE GAMES BEGIN

Bud Light Superbowl

The Bud Knight dominated Superbowl conversation after bravely facing off with one of the most feared fighters in Westeros: The Mountain.

MLB

April brings two things: GoT and baseball season. Throughout Season 8, MLB teams from across the country will host theme nights devoted to the series.

NBA: Minnesota Timberwolves

...more like the Minnesota Direwolves. The basketball team pledged fealty to House Stark by adopting the iconic sigil.

A ROYAL FEAST

Shake Shack

Only your best Valyrian accent will get you access to a secret Targaryen menu.

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Oreo

Not only did Oreo reimagine the Game of Thrones title sequence (check it out below) but they’ve also give you the chance to show your house devotion — by choosing cookies with your favorite sigil.

Mountain Dew

If you have to say the names, you might as well quench your thirst while you do it.

REP THE REALM

Adidas

Adidas want you to be able to run as fast as Gendry ran to Eastwatch with this exclusive line of running shoes.

Urban Decay

Serve looks fit for a Queen with the Urban Decay Game of Thrones collection.

John Varvatos

The John Varvatos Capsule Collection helps you dress like a lord and a rockstar all in one. Euron Greyjoy would be proud.

Game of Thrones premieres April 14 at 9 pm. Explore more from Season 8 at HBO.com.