Another Comic-Con is officially underway, and with it, a slew of new Game of Thrones merchandise available for sale and on display in the San Diego Convention Center. There are Iron Throne Room construction sets, miniature plush direwolves, and dragons galore. For those who couldn't make the trek to San Diego this year, here's a look at what's new:
MacFarlane Toys Game of Thrones Construction Sets (Booth #2729)
SDCC 2015 marks the debut of MacFarlane Toys' Game of Thrones merch, the first release of which is the Iron Throne Room Construction Set, to be followed by a Mother of Dragons Building Set.
MacFarlane founder (and Spawn creator) Todd MacFarlane said he was encouraged by the many GoT fans in his life, his kids and his employees, to pursue the partnership with HBO, and that they would kick things off with the Iron Throne was obvious.
"The Throne room is a gimme; if I can't get you excited about the Iron Throne Room, I can't get you excited about any of them, right?" MacFarlane told us when we asked him how he decided which item to produce first. "We'll get the dragons, we'll get the fantasy elements and some of that cool stuff, but to me it's called 'Game of Thrones'; you've got to start with the throne.
Dark Horse Comics (Booth #2615)
Dark Horse's extensive line of figures has expanded to include several new characters, and those on display include: Sansa Stark, Jorah Mormont, Grey Worm, Hodor & Bran, Margaery Tyrell, Ygritte, Oberyn Martell, Brienne of Tarth and the Hound. While the Dark Horse team loves their GoT figures equally, Vice President of Product Development David Scroggy said they hold the figure of the Hound in especially high regard -- and sales of that figure match their enthusiasm. Another popular item at the booth is the figure of Bran & Hodor.
Factory Entertainment (Booth #2647)
Back by popular demand, Factory has its most popular plush figures for sale and on display: Ghost, the Three-Eyed Raven and Drogon, along with the Mini Direwolf Cubs plush box set -- a Comic-Con exclusive. Our expert at the Factory booth said that while all the plush items are hot sellers, the soon-to-be-released jumbo Drogon plush has garnered the most interest. Basically, everyone wants a big, plushy dragon.
Factory's other 'Con exclusive is the Royal Crown of the Houses Baratheon and Lannister Limited Edition Prop Replica, most of which sold before they even arrived in San Diego. And last, but not least, is their Winterfell Desktop Sculpture, which is display only.
Living Language Dothraki: A Conversational Language Course Based on the Hit Original HBO Series Game of Thrones (Booth #1034)
Now that the Dothraki are back, why not familiarize yourself with a few conversational phrases in the exotic, fictionalized dialect? Interested parties can purchase the language course book by acclaimed language and culture consultant David J. Peterson, who will be on-site to sign autographs and address any pressing Dothraki-related questions on Sunday from 12-12:30pm at the Penguin Random House booth (#1519).
Insight Editions (Booth #1703)
When you pick-up Game of Thrones: A Pop-Up Guide to Westeros, not only do you go home with detailed, highly-stylized re-creation of popular Thrones locations, but you'll also take home their limited edition metal astrolabe modeled after the opening sequence.
Chronicle Books (Booth #1506)
Visit Chronicle to check out both volumes of the hit companion book series Inside Game of Thrones.
Diamond Comics (Booth #2401)
Stop by Diamond Comics for a sneak peek at the Jon Snow figure from Threezero and the 4-D puzzle map of Westeros from 4-D Cityscapes.
CFX (Booth #2944)
Check out their screen-accurate White Walker masks, gloves and torsos.
Visit the HBO Shop for more Game of Thrones merchandise.